Vortex and their "VIP Warranty"

[501s]

A few years ago when I started hunting and needed a range finder. I decided not to go cheap and spent around $500 on a Vortex Ranger 1000. It was an awesome little rangefinder and out performed my friends "Bushnells and Nikons". Over the last month I've noticed it having a tougher time ranging dark targets and shorter distances for archery (basically less then 100 yards). Some times it was accurate and sometimes it was off by a few yards. Dark targets were the worst.

I decided to send it in to get it checked out and possibly recalibrated. The Rangefinder showed up at Vortex last week. Today a brand new, in the box, Ranger 1300 arrived and they even included my old bungee I used to attach it to my bino harness and 2 spare batteries.

First class service. I am very impressed. This type of service/support keeps customers for life. Well done Vortex.

[FishOutOfWater]

I haven't needed it for my Viper HS-T, and hopefully won't need it for the Golden Eagle I'm getting.

I've heard nothing but positive reviews for their customer service & warranty.

Glad to hear you were no different.

[Knotter]

I had pair of razor binos with a worn diopter and they fully rebuilt them including a new lense that I scratched by my own negligence. Good as new. Not a brand new set but pretty sweet.

[Jayhad]

I have a set of binos that in all other instances should have been thrown in the garbage after they went for tumble down the mountain. They were finished, with scratched objective lenses, torn body rubber, one lens was cracked and smashed focus adjuster.

They rebuilt the binos, basically one tube is original but every thing else they changed up, under warranty for a butter fingers.

Vortex has earned my business

[Dmay]

A thought:
A little looking on-line can find many many hundreds of stories like these with experiences of their exceptional warranty. Which raises a couple points in my mind.

Why are there so very many warranty claims?
Why can they easily replace so many units without question and still remain a profitable company?
Perhaps it is because they sell cheaply made junk for much more than any of it is worth.

[marky_mark]

Originally Posted by Dmay

A thought:
A little looking on-line can find many many hundreds of stories like these with experiences of their exceptional warranty. Which raises a couple points in my mind.

Why are there so very many warranty claims?
Why can they easily replace so many units without question and still remain a profitable company?
Perhaps it is because they sell cheaply made junk for much more than any of it is worth.

Lol

[501s]

Originally Posted by Dmay

A thought:
A little looking on-line can find many many hundreds of stories like these with experiences of their exceptional warranty. Which raises a couple points in my mind.

Why are there so very many warranty claims?
Why can they easily replace so many units without question and still remain a profitable company?
Perhaps it is because they sell cheaply made junk for much more than any of it is worth.

I understand your reasoning. With my rangefinder, any decent rangefinder at the time was a similar price. I actually think the quality of the Vortex was awesome, I didn't baby it AT ALL. I was actually really rough on it.

You will also notice almost every other manufacturer has gone to lifetime warranty now, so it can't be hurting profits that much.

I have 2 thoughts about it.

1) Vortex has been very aggressive with advertising and sponsorship and their VIP warranty is part of that. It seems to be working, they have a huge share of the market now which allows them to build in much bigger quantities allowing for lower cost of manufacturing.

2) Once you have good "feelings" about a company, people will often remain loyal from then on. Think of the warranty as a way to ensure future purchases.

[Versatile]

Originally Posted by Dmay

A thought:
A little looking on-line can find many many hundreds of stories like these with experiences of their exceptional warranty. Which raises a couple points in my mind.

Why are there so very many warranty claims?
Why can they easily replace so many units without question and still remain a profitable company?
Perhaps it is because they sell cheaply made junk for much more than any of it is worth.

What you should be wondering is why so many other companies couldn’t offer this service because they would go broke and now after Vortex has hit the market it’s an industry standard. You were getting screwed before.

I also think you see so many of them for 2 reasons. 1 they sell a ton of optics, there are bound to be a few flaws however guys are hard on equipment even more. 2 people post about how happy they are that the $1500 spotting scope they ran over or dropped is being replaced at no charge, even though it’s their own darn fault.

I’m looking for a range finder myself and although I hate to be that guy with everything the same brand, it’s hard not to with the vortex warranty.

[OL_JR]

Originally Posted by Knotter

I had pair of razor binos with a worn diopter and they fully rebuilt them including a new lense that I scratched by my own negligence. Good as new. Not a brand new set but pretty sweet.

I had the diopter go in my razors as well right in the middle of a sheep hunt. Same thing came back good as new, crappy part is it took almost 3 months to get them back. A few people I know have had to send stuff back as well and there is no questions asked, but the problems seem to be a little more common with the vortex stuff. Not going to write them off for ever or anything but recently looking for a scope Vortex wasn't on the list.